Why is my website design not converting?
At Thinkroom we marry our web design services with SEO. If you want a site that draws in customers from the web and then converts, this is essential.
The truth is web design London -wide, is usually built and sold by a developer, a coder. Many coders unfortunately aren’t trained in user interface design or user experience, and most don’t have a deep level of SEO knowledge. This often results in a low performing site or one that looks great but has little functionality when it comes to SEO.
When Thinkroom UK builds a website, we optimise for SEO right from the beginning, in fact that is where we start. Aside from website optimisation relating to content, our design and development team design and create a website for your business thats responsive, using UX & UI design principles, we design for mobile, and we ensure ultra-fast web hosting speeds for a strong online presence and excellent customer experience. We want our customers to get a clear picture of what we’re building and don’t hide behind technical jargon; we explain everything in detail in an understandable manner.
Our web design and SEO services are second to none and we are happy to work on incentivised agreements, giving you the comfort that we have your best interests at heart. We produce sites in a timely manner, don’t use out dated designs (although classic can go a long way!) At Thinkroom we love a challenge, and we love working for great people.
Web Design Services London & beyond.
It’s to London and beyond with Thinkroom UK. Our MD is from “t’up North” so you’ll get that down-to earth warmth and authentic service without the confusing tech-jargon. We’re not fussy like many London agencies, we don’t keep you in the dark either. Only bright, strong (like Yorkshire tea), honest support – fancy that? You’ll receive SEO driven advice from web designers who know what they’re talking about when it comes to user experience & user interface design (UX&UI). Most business owners have the priority of converting leads into sales, and unfortunately, most website design services only build websites, or better put “sell” their designs. They don’t build online lead generation engines, like we do. That’s what makes us stand-out we offer web design and SEO services in one.
Website Development Services
Thinkroom UK is a London website development company known for building stunning sites that convert.
Website Support
Thinkroom's offer website support and website maintenance services. We do this with optimisation in mind - Let's get your site ranking.
UX design agency
Our London website design team includes specialist UX & UI Designers. By involving a UX design agency in your website planning, it's like adding an architect to your project.
How to build a site that actually converts
If you look under the hood of a traditional web design service you will usually find developers and technical whizzes, but they usually only price and build your site, nothing else. The problem with this approach is that you’ll never get the results your business needs and deserves form a new site (and an often hefty investment).
In contrast, Thinkroom UK sets into motion a plan to grow and compound your online presence and conversions over time, making you fierce competition in the digital marketing arena. Your website is the mother-ship of all your online marketing activities and we build a strategy which includes lead gen from social advertising, SEO and content creation and many more. We capture leads using a variety of methods ultimately driving traffic to your website, resulting in sales.
The Thinkroom UK advantage
One does not simply set and forget a website. Google wants to see a website that evolves, and grows in relevance to their customer base. Thinkroom’s web design and SEO services will result in sales leads and you’ll have access our extensive network of expert web developers and UX/UI web designers. Once we’ve build you a site that converts we then keep it running smoothly for you. Partnering with Thinkroom UK will be one of the best things you’ve ever done for your business.
What do London website designers charge?
If you want to hire a website designer in London, there are a few things to keep an eye out for. Firstly, are you buying a template or custom-build design services?
Templates are okay for small businesses and if you only need a digital presence so people can research your company online via a direct link from a social page for example then thats all well and good. There are a few web building platforms where you can have a go of this yourself like Wix. However, if you want to actually grow your business and get found online through Google search then you’re going to want a custom build, or at least a template that you can adapt with a Google-friendly structure.
If you’re being quoted less than £2000 GBP for a website, it’s probable that you’re just going to get a template that’s been fluffed up with your brand, but structurally, it’s not going to be what Google wants. Essentially you’re paying someone £2000 to add new photos, branding and colours to a pre-built website…
It’s highly likely that the changes you can make will be restrictive without a custom code, and an inevitable rebuild will be on the cards if you want to grow. Starting off small isn’t bad, but working with an agency that has your growth in mind for when you do want to expand can be invaluable.
Responsive Website Templates
Website templates aren’t all created equal; there’s old tech out there that Google penalises. Yes Google penalises you for a bad site. Making sure it’s at least mobile-friendly should be your first port of call. The majority of consumers now have their own mini computer in their back pocket, so having a site thats attractive and converts on mobile view is essential. It’s important to have a look at the usability on multiple phones, tablets and different sized desktop screens, Mac vs PC – it all makes a difference. If you do use a design site that converts to mobile for you check each page to ensure it’s displayed correctly. Buttons can go missing and images of writing can end up in odd places. If you want to get all geeky about your template research, check out Google’s Web Core Vitals update, it’s super useful.
You also want a responsive website template that allows easy backend access that you can edit yourself. If not, you’ll be paying the developer each and every time you need a change, not fun.
Custom Built WordPress Websites
If you want a website that will actually grow your business, then a realistic investment in web design services starts from £3500 GBP, but this varies depending on your project’s complexity.
You also have to remember that your website isn’t complete without copy aka the writing in it. Copywriting is a significant amount of work that everyone underestimates, and if it’s done correctly with SEO in mind, it can vastly impact whether you’re found on search engines and converting. Strong copywriters are worth their weight in gold. You’ll find their cost starts from around £150 GBP per page. If you are wanting to hit the ground running with a SEO optimised custom build then Thinkroom are the partner for you. Affordable and creative custom designs that actually convert, you can’t go wrong with that!
Shopify Websites For eCommerce
eCommerce web design, whether they’re WooCommerce or Shopify, need to be built with SEO in mind as well. There’s a hierarchical structure to follow and schemas of structured data need to be applied so your business can be found. Shopify has plenty of solid templates, but they often need custom coding if you want to get serious about SEO. Shopify is popular and easy to set-up when you’re originally creating your eCommerce site, often a little cheaper to begin with than a WooCommerce site. Shopify also is known for its effective checkout system. Thinkroom UK builds both.
WooCommerce eCommerce Web Design
When building a site for eCommerce you need to consider scalability. We need to think about its structure as your online business grows; factoring in fast loading speeds and user experience. SEO technicians have a vital role so your website can be found whilst not interfering with the shopping experience. From landing on your site, through to abandonment cart strategies, there’s a lot to eCom. WooCommerce is ideal for a growing online retailer with ultimate flexibility and plugins available to achieve most desired automations and tasks.
Web Designer or Marketing Agency?
What’s right for your business depends entirely on what your goals are. If you want more leads then working with an agency that considers SEO when building your site is essential.
There are plenty of talented web development professionals that can build you an online store with reasonable graphic design services, but if its leads you want, then you need to hire a web design agency that understands SEO. An agency like ours that marries web design and SEO services takes into account far more than just the development services, it looks at other factors affecting Google ranking like website hosting speeds and embedding rich snippets.
A digital marketing agency like Thinkroom also looks at user experience and user interface design to implement effective CTA’s and other features in order to maximise conversions. The main difference is that you’ll get a committed project manager handling a wide range of web related tasks, that has your overall business goals and strategies in mind. Assisting the web designer with content, coordinating the UX & UI designers, and ensuring that your copywriter remains on brand and in line with your SEO keyword strategy.
Automations require a developer with expert skills in problem solving and custom coding. If you want to build in a loan calculator for a finance site, for example, not all web designers have these skills.
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